Alors qu’il y a peu de temps encore on considérait que l’image de marque se limitait à faire dessiner son logo par des professionnels et choisir la qualité du papier à lettre corporatif, aujourd’hui l’image de marque se décline sur tous les médias et de toutes les façons. Si les possibilités de mises en valeur sont plus grandes, les risques d’erreur le sont aussi.
The creative beast
The creative beast… Graphic Designer since 2007, I plan on blogging on the latest trends in graphic design and web. Specialized in graphic design, web and print, I wish to share my knowledge about the best information architecture practices and free…
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The starting point of a good organic SEO
This blog post is mostly for people not familiar with this subject and wanting to optimize their web presence. First, the basis: What is organic SEO? Organic SEO focusses on a long term strategy. Wikipedia defines it by saying that…
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Marketing communication… It can be outsourced!
Marketing communication is a fundamental part of a company’s marketing efforts. Loosely defined, marketing communication is the connection between the brand and the consumer. Publicize your product or service, increase sales, communicate a strong company image, all this is generate…
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